Building a relationship is easier than maintaining it, nourishing it, and benefiting from it. And this is the philosophy behind corporate gifts.
Client relationships form the cornerstone of every successful business, and you cannot do entrepreneurship without their good graces. Therefore, your clients need displays of trust and commitment that reflect their significance in your success.
And what works more than words are subtle gestures that would remain imprinted in their hearts forever. Gestures of love and gratitude, like personalized corporate gifts, speak so much about them as it does about you.
So, what to gift your varied and loyal clients that thanks them for their support and woos them into loving you a bit more? Keep reading to find more.
Personalized Corporate Gifts For the Ultimate Client Gifting
“What’s on-trend these days?”
“Would they prefer a branded item or handmade novelties rich in character?”
“What if they find it cliched or worse, a bore?”
These are a few questions that generally plague marketing/customer service departments come every gifting season. And this is why customized gifts are always preferred because they are relatable and appeal to personal sensibilities.
We hear you.
A whole range of gifts are customizable now, and you need a definitive guide on what would work best for client gifting. Well, we’ve got you covered there.
1. Give them something that best reflects your sentiment
Always ensure to pick gifts that convey your thoughts. Whether it be for gratitude or a token of appreciation, your gifts should reflect the sentiment. With personalized corporate gifts, you can do just that.
For example, let’s say you’ve Thanksgiving coming up and you’re thinking of giving them gifts that reflect your gratitude without overdoing it. How’d you plan your gifts? With personalizations:
- Eva’s scented, handmade candles with premium fragrance for a long-time client.
- A hand-carved personalized whiskey glass for a client who knows and loves his whiskey.
Gifts like these let your clients know that the relationship goes beyond business and the presents are more than a corporate tradition. They are thoughtful and heartwarming.
2. Gifts that excite you
When you’re excited about having picked a good gift for your client, then there’s a good chance that they will like it too because of shared interests. For example, you both could be gadget nerds, wine connoisseurs, or tired mothers in need of a spa retreat.
Eva’s handpicked goodies, such as Copper & Thief’s red blood wines for the wine connoisseur, Ardor Bin’s range of aromatherapy for a spa-like experience, and a trackable smart wallet for the gadget nerd, would excite them as much as it excites you.
Thoughtful gifts inspire 5-starred reviews and positive word-of-mouth for focusing on client satisfaction.
3. Always prefer practical
When gifts are practical and beneficial, it becomes automatically likable. Practical gifts are preferable over branded or standardized gifts because of their suitability and long-lasting use.
For example, everyday reminders are a better relationship marketing tool than a once or twice a lifetime gift that serves little purpose.
Corporate gifts such as Eva’s “thank you” care kits, handmade eye masks or scalp massagers, an instant polaroid camera for photography fanatics, or collapsible water tumblers for travel freaks would be practical and create memories with each use.
4. Gifts that are relevant
Products relevant to your clients’ interests or hobbies would add value to the gifts and enhance your relationship with clients. For example, though there’s nothing terrible about gifting your gastronomic client a lovely spa package, what would delight her more would be a set of flavorful grill seasonings made with handpicked spices.
And that’s why relevance matters when it comes to client gifting. This is because there’s a lot of scope to delight and surprise, especially when they have a hobby or are passionate about something.
Giving your clients something they’d undoubtedly love adds much more value than giving them what everyone likes.
5. Personalization is key
Ensuring the right gifts for the right people – as simple as it sounds, planning and picking the perfect gifts is no easy task. Customized corporate gifts hold value only when appropriate and to the clients’ benefit.
When that’s the case, many thoughts and resources are required to plan and organize gifting to make them personalized and thoughtful.
However, even as you brainstorm ideas with your marketing and finance teams, personalized corporate gifts to the bulk of clients would have a few red flags and risks that you’d need to mitigate.
For example, organizing storage and finalizing delivery partners to ensure timely delivery of the gifts. And even then, there’s no certainty that all your clients would love their gifts.
So, what’s the solution? How to ace personalized gifting with limited time and resources? With Eva. Your wish-fulfilling genie.
Eva – One-Stop Shop For All Things Gifting
Eva is an AI-backed, end-to-end gifting assistant that manages all aspects of gifting—from picking the perfect gifts to ensuring timely delivery.
Powered by a seamless gifting algorithm, Eva can effectively perceive the recipient’s likes and interests and give them perfectly personalized gifts every time.
An AI that could analyze client preferences? Groundbreaking. Yes. “But, how?” you might ask.
Easy. All Eva does is:
- Start a short, friendly chat with the recipient and get them to answer a set of simple questions regarding their likes and hobbies. For example, Client A is a dog mom who loves taking her dogs for morning runs.
- Once Eva analyzes this information, it uses this data to curate the most suitable gift for Client A which could be anything from pet products or wellness products that the client would undoubtedly find beneficial.
This leaves you to do just one little thing:
- Specify the budget ($3-$1000) and share Eva’s gift links to the recipient’s phone.
- Sit back and experience Eva’s super-smooth gifting process.
Of course. That’s not all.
You’d still want to know how effective Eva would be in bulk gifting and how well can Eva satisfy all their expectations?
Eva has a client satisfaction rate of 95%, backed by a data-driven library of gifts that is frequently updated based on user reviews and google ratings.
And on the rare occasion that a client finds the gift unsatisfactory, Eva sends them a better gift free of cost! Wow, isn’t it?
To further simplify corporate gifting, you can connect Eva with your CRM and have it send notifications on client occasions and festivals so that you don’t miss out on any gifting opportunities.
So, what are you waiting for? Explore Eva’s brilliantly curated gifts to send your clients corporate gifts that are thoughtful, appropriate, and perfect! Take a trial with Eva now.